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Hello Kitty company cuts ties with Japanese spy show after China outcry

Sanrio ends association with TV drama Vivant after China says portrayal of ruthless Chinese agents is ‘deliberate smear’ The company behind the successful Hello Kitty franchise has apologised and ended its commercial tie-up with a Japanese TV drama after Chinese state

Covered by 2 sources ·

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  • The Guardian
    high factuality Scott Trust Ltd · foundation

    Sanrio ends association with TV drama Vivant after China says portrayal of ruthless Chinese agents is ‘deliberate smear’ The company behind the successful Hello Kitty franchise has apologised and ended its commercial tie-up with a Japanese TV drama after Chinese state

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  • BBC News
    high factuality UK Royal Charter · state-funded

    Sanrio has apologised after its merchandise line with Japanese TV series Vivant drew criticism.

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